Powered by DistributeTemplate 1 - Best [Competitor] Alternatives
Introduction
Start with the problem the competitor solves.
Introduce the competitor respectfully along with some of its top features
Explain a few user complaints about this competitor. Don't make assumptions, make sure these are collected from G2/Capterra/GetApp and add links to the specific pages
Objective of this article
Why should you look for an alternative to [Competitor]?
Read G2/Capterra/GetApp thoroughly to identify the top user complaints and ensure that your brand is able to resolve these issues. Now add these user complaints in bullet points and add sources to each. If needed add screenshots.
Make sure to keep the tone respectful. Your goal is to help the audiences with a better alternative to the competitor, not demeaning them.
Top X [Competitor] Alternatives for [TG] in 2024
Top X Features + Price | Your brand (Alternative 1) | Alternative 2 | Alternative 3 | Alternative 4 | Alternative 5 | Alternative 6 |
|---|---|---|---|---|---|---|
Feature 1 | ||||||
Feature 2 | ||||||
Price |
1. Alternative 1 - Your brand/client
Screenshot of homepage
Brief description
Top features - Keep the features as in-depth as posisble. Make sure to add features that matter to your TG and are rare among all your competitors.
Competitor vs. Your brand
Features (Mention the most unique features of your brand) | Your Brand | Competitor |
|---|---|---|
Feature 1 | ||
Feature 2 | ||
Feature 3 |
Integrations
Add all your product integrations, possibly an image
Testimonial
Add a testimonial from one of your most recognized clients, possibly an image
G2 Score
Add all your G2 rating, and if you have any badges, add that too
Price
Add all your pricing plans along with link to Free Trial / Book a demo
2. Alternative 2 (and all alternatives going forward)
Either don't add URLs to homepage and if you do, add no-follow links.
Add screenshot of homepage for all alternatives.
Brief description
Top features
Keep the features as concise as posisble. Three short bullet points should be enough.
Price
Conclusion
Summarize the article and mention which alternative is useful for which context
Template 2 - Why [your brand] is the best [competitor] alternative?
Introduction
Start with the problem the competitor solves.
Introduce the competitor respectfully along with some of its top features
Explain a few user complaints about this competitor. Don't make assumptions, make sure these are collected from G2/Capterra/GetApp and add links to the specific pages
Objective of this article
Main Features of a [Product category] Tool
Mention the top features of a tool category (like - social media scheduling tool) and explain what to expect from these features in an ideal tool.
For example: Some of the key features of a social media scheduling tool would be - Scehduling social posts, reporting, social listening etc.
Introducing [Your Brand] - The Best Alternative to [Competitor]
Homepage screenshot
Brief description
Top 2-3 benefits briefly with context to above features and TG
Your Brand vs. Competitor - Feature Breakdown
Feature 1
Your brand
Score X/5
Competitor
Score X/5
Feature 2
Your brand Score X/5 | Competitor Score X/5 |
|---|---|
Continue for all the features described above. Make sure to add the unique sub-features your brand offers that the competitor doesn't.
Our Verdict
Features | Your Brand | Competitor |
|---|---|---|
Feature 1 | X/5 | X/5 |
Feature 2 | X/5 | X/5 |
Feature 3 | X/5 | X/5 |
Add one/two sentences on your brand being the clear winner. Keep it short and informative, no fluff please.
Other Unique [Product category] Features Offered by [Your Brand]
Explain some of the other unique features offered by your brand. Add screenshots/embed videos to make this section compelling.
Conclusion - Personalized question like - "Looking for a social scheduling tool that schedules polls?"
Add briefly about your brand and its unique features in bullet points
Add CTA to Free Trial or Book a demo